Research and Data Analysis
Your strategy is as good as the data behind it. We sort through mountains of data and identify what’s relevant and meaningful. From there, we use it as the backbone to ensure your strategy is based on more than experience and intuition.
Audience Personas and Competitive Analysis
Understanding your audience is the only way to make meaningful connections with them. We develop audience personas and competitive analysis to ensure your marketing meets your ideal audience where they are and shows them why your business is a better fit for their needs than the competition.
Once your marketing strategy is set, we collaborate to develop a marketing plan that acts as the roadmap for the journey ahead, so you know what’s happening and when. Whether we’re rolling out an extensive campaign or creating a modernized website with the audience in mind, we ensure the right work is done at the right time.
“Take your protein pills and put your helmet on…” David Bowie // Space Oddity
For clients who aren’t quite ready to have a marketing team on retainer but still want the benefits of having a solid, strategic marketing foundation, the LIFT program includes everything you need to market your business effectively and achieve your business goals right from the start. [ Need a lift? ]