Forward Level Marketing
We are proud mommas and poppas today, announcing the launch of our brand-new website! Over the years we’ve listened to our clients talk about the unique and positive experience of partnering with Forward Level, and we thought “how can we better express that experience through our website?” That’s how the idea was born, and how…
Read MoreWe are proud to announce that we have joined forces with our friends at Stand & Command for the second consecutive year as sponsors to bring you the move forward yyc™ at the Calgary Folk Music Festival 2018. move forward yyc™ is a community of entrepreneurs moving our community forward. As Founding Partners, we’re proud…
Read MoreIf you’re an established business, chances are high that you’ve got, at a minimum, a website and some sort of lead generation strategy. Maybe you’re active on social media, utilize print or digital advertising, and showcase at conferences or seminars. It’s good enough, you think, but “good enough” means it can always be better.
Read MoreJohn Pemberton turned a cure for morphine addiction into the most popular soft drink in the world. Sometimes the right pivot at the right time changes everything.
Read MoreProducing a high volume of content can and likely will raise your profile on Google searches or social media, but content that doesn’t align with your strategy will eventually hurt your brand down the line.
Read MoreIt’s 2018, and if your company still isn’t active on Twitter, Facebook, LinkedIn, Instagram, or other social networks that apply, there’s room for improvement.
Read MoreJanuary sees many new year’s resolutions made and broken (in fact, as little as 8% of resolutions stick). Some of you might have even broken one or two already, but when thinking about marketing for your business, it’s important to make resolutions you can commit to.
Read MoreHands up if you’ve ever uttered, “How did I miss that?” Whether it was an email, a tweet or a press release, there’s nothing worse than that sinking feeling after noticing an error in your writing (especially when spotted approximately three seconds after pressing ‘send’).
Read MoreIn August, we wrote a blog about the reasons why you shouldn’t cut your marketing budget during a recession. Eight months later, as we start to hear predictions of a return to economic growth in 2017, we sat down with Josh Ronald from Stawowski McGill, a team of business and financial advisors who collaborate with…
Read MoreWe recently contributed an article to the Ontario Bar Association online magazine JUST., entitled Elevate your law firm’s marketing from status quo to go, on marketing in the legal profession. While a lot of the content in the article will resonate especially true in a law firm environment, it applies to any business.
Read MoreWe all remember that first day walking into the firm. For me, I was intently looking for the lock up. After binge watching Law and Order as a kid, criminal law and police drama was my only experience with the law.
Read MoreIt’s that time of year again, when legal marketers from around North America congregate in one location to learn, share, and connect. The annual LMA Conference in Las Vegas is upon us, and as we head into one of the most anticipated weeks of the year, we do so with only one goal… to help…
Read MoreEarlier this year was the 25th anniversary of the world’s first public website going live. In case you’re like me and forgot to celebrate this momentous occasion, let’s take a forward looking approach and start talking about the second quarter century of the life of the website…
Read MoreA report published by TD Economics last month indicated that the current recession in Alberta is likely to be one of the most severe the province has ever faced. The first reaction of most businesses in a recession is…
Read MoreIt’s been a while since I’ve dusted off the ole event management hat. However, when our long-time client, Moodys Gartner Tax Law, shared their vision of hosting a fundraising event, I quickly ran to my…
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