Everyone wants to do business with people they like. Our clients trust our experience and value our loyalty, but they also like the people we are.

We take the time to relate to our clients, and sometimes even have a little fun with them. Our full-time team works with a handpicked roster of consultants, which means we have the ability to scale our team based on our clients’ needs.

Amish Morjaria Amish Morjaria

Amish Morjaria

Partner

Where traditionalists associate marketing with the obvious – events and advertisements – Amish lives in a world of turning abstract thoughts into marketing strategies. At his core lies the belief that every story deserves a voice.

Although his roots are in legal marketing, they’ve since grown wilder, diverging into a variety of service-oriented industries. In looking at a client’s unique situation in its entirety, Amish is able to see the forest for the trees. He sets his sights on the destination then creates the right plan to propel the journey. Challenging clients to explore new territories and navigate strategies that drive growth is what fuels his creative determination. That, and music. Somehow, the sound of Eddie Vedder’s powerful and soothing wail helps him produce top notch marketing plans.

We help you grow.

By connecting you to people, ideas, and results. We help you focus your energy on what you love about your company – which allows great ideas to flow, and growth to occur naturally.

Jon Holden Jon Holden

Jon Holden

Partner

It is the rare individual who is capable of working quickly and accurately. Enter Jon Holden: a creative adrenaline junky with a penchant for details. Jon vibrates at a higher frequency than most – although that could be attributed to the Tim Horton’s coffee constantly coursing through his veins. He is unique in that the more he tackles, the more calm and collected he becomes. If Jon isn’t developing campaigns that are seamlessly integrated with a client’s strategy, or meticulously working through the details that will bring that campaign to life, his head is spinning with endless new ideas, whether it’s an undeveloped iOS app, a fresh blog, or a genius product invention.

Jon is a problem solver who thrives on new challenges. He views these moments as opportunities to make his mark, determining what the client’s business actually needs, then creating solutions to address them. Jon will guide you from idea to execution, elevating your brand at every touch point. His work ethic, charming interpersonal skills, deep love of music, and self-deprecating humour can all be attributed to his Newfie roots. Oh – and just for fun – ask him to say “bear” next time you see him.

We provide leadership.

Guided by passion and clear direction, we work to narrow your business’s focus, so you can move forward down a clear path. In doing so, we challenge decisions to ensure they align with your goals.

Jeff Holden Jeff Holden

Jeff Holden

Creative Lead

Jeff’s infectiously happy and easygoing demeanour is evident, greeting everyone and anyone with a chipper, “Hey buddy!” He’s a creative mind with a passion for graphic design and a sheer love for music. Jeff believes that these two mediums are inextricably linked – they both seek to convey a message and create impact that will resonate with an audience long after they’ve been received. He works closely with clients to gain a clear understanding of what their needs are straight out the gate – carefully listening to their story, learning where they want to take it next, and determining how their message can be visually interpreted.

Although the design process itself may require a few too many cups of coffee (and a Band of Horses album on loop), Jeff thoroughly enjoys the challenge and approaches each project with an unmatched level of tenacity. He approaches volunteer work with that same level of commitment through giving his time to design projects for the Charles H. Best Diabetes Centre.

We give your story a voice.

Anyone can tell a story, but finding the authentic story is what makes all the difference. We create engaging experiences for your audiences – the kind that allow them to genuinely connect with you.

Danielle Gill Danielle Gill

Danielle Gill

Communications Manager

If communications was a musical ensemble, Danielle would be a one (wo)man band. From the lyricist to the drummer and everything in between, she is a multi-dimensional communications/PR professional. If she’s not busy composing a compelling story for our clients, she’s sharing their stories through making noise in the media.

With a diverse background spanning areas such as professional services, PR agency, government, and oil and gas, it was no surprise when Danielle decided to lend her knowledge to a consulting environment. Combine that experience with her detail-oriented, organized approach – and results-driven mentality – and you have one unique act.

We solve your marketing challenges.

By collaborating with you long-term, we determine your greatest needs, predict and prepare for obstacles before they arise, and develop a marketing plan that helps you implement positive solutions.

Lauren Barrie Lauren Barrie

Lauren Barrie

Communications Advisor

Lauren likes to keep things fresh. She works best in a fast-paced environment, is motivated by the diverse work that comes with consulting, and loves that something different crops up every day. The only routine part of her day is buying a huge latte (she’s not a morning person) and heading to the office for 8 a.m. She’s always up to date with what’s happening around town as well as the latest marketing industry trends. Whether it’s a store opening, a music festival lineup, the newest social network, or effective methods of delivering clients’ messages, you’ll often catch her excitedly saying, “Did you hear about…”

An experienced copywriter and self-proclaimed grammar geek, writing in different voices and telling clients’ stories are both her creative outlet and a welcome challenge. Lauren will not only curate your content, she will influence your events, grow your presence on social networks, and help you gain positive media coverage – and she’ll do it all with a big smile. Her goofy and quirky personality can’t be contained and she’d much rather get an ab workout through laughter than actually go to the gym.

We genuinely love marketing.

Our culture is one of limitless passion where ideas are always flowing even when we’ve closed our computers for the day, because we truly care about helping you achieve your goals.

Felicity Aston Felicity Aston

Felicity Aston

Client Lead

Felicity is worldly-wise. Not only is she well-traveled, but she has gained vast business development and marketing management experience working with clients around the world at multinational professional services firms and managing lawyers at a Canadian law firm. Fortunately for us, the exciting landscape of consulting drew her in, and its absence of red tape means she can work with clients to move their businesses forward in a fluid manner.

Felicity oversees everything from project management, RFPs, and brand awareness, to event planning and relationship management, improving processes as she goes. Having played rugby for England Students, she understands the importance of never taking your eye off the ball, and applies the same focused approach to client work – thoughtfully interpreting needs and translating challenges into simple ideas that inspire. Her highly-organized methods and exceptional multitasking skills ensure every cog in the wheel is working with ease, while her charming British accent adds a whole new level of sophistication to the office.

We’re highly adaptable to change.

Curveballs and shifting priorities are a reality for us. We maintain a fluid marketing approach which allows for changes when they arise, keeping your business and marketing goals aligned.